ATG: American-Made Shorts

These simple shorts are one of my favorite products yet

This simple pair of shorts is one of my favorite products yet.

image

I love the comfort and quality.

They’re 100% organic cotton.

They’re made just a few miles from where I live.

And my price is below the biggest brands.

If I can make $5 per pair, I’m a happy man!

But this isn’t the norm.

These cost way more to make than what the biggest brands are paying.

But my goal in life isn’t how much money I can make, it’s how I make it and then seeking to build a stable brand so I don’t have to stress as much about money. That way I can instead put more of my attention on my beautiful, kind, hilarious children.

Don’t give me credit for this product, though.

My wife, Alissa, is the one who refused to take no for an answer.

image

She kept going and going until she got these made with 100% organic cotton, in the USA.

She and I both have love for people all around this globe.

We believe any country could make their own clothing brands.

The #1 stressor I see in people today is the economy, so I’m happy to be playing a small part in building back from the ground up, just like ATG.

Oh, and we’ve got another release coming in April 2026 that I’m even more excited about ;) - baby #3, here we come!

image

Thank you for hanging with us on this unusual journey.

It’s your support that made these shorts possible.

Yours in Solutions,

Ben & Alissa

ATG Online Coaching

Equipment, Shoes, & Shorts (everything on sale for the holidays!)

To see if there’s an in-person gym or coach near you

Sign up for free knowledge

We send out new articles weekly.